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UZH Continuing Education

CAS in Asian Business Management

Duration

 4 weeks, 12 days on campus

Qualification

 Certificate of Advanced Studies UZH in Asian Business Management (12 ECTS Credits)

Target Audience

 Working professionals with a Bachelor or Master’s degree who aim to specialize in intercultural management with a focus on Asia.

Fees

 CHF 8 000.–, including attendance of all courses, exams and certificate

Website

 https://www.eabm.uzh.ch

Information

 University of Zurich
MAS European and Asian Business Management
Stampfenbachstrasse 73/75
CH-8006 Zurich

E-mail

 eabm@execed.uzh.ch

Description

 The CAS Asian Business Management offers the opportunity to learn specialized management-knowledge applied to the Asian market. In class the students develop the necessary skills to incorporate current theories to real life cases and adapt business ideas to their individual situations and backgrounds.
You gain insight and competences in:
  • The implications of Asia's rising influence on the world stage
  • Features of business and management styles in Asian firms
  • Globalization strategies for Asian enterprises and critical issues for their operations in Europe
  • Key marketing concepts and their application in Asia
  • Managing cross-cultural companies with international employees
  • Advantages and risks involved in cross-border acquisitions

All courses are taught in English. In addition to the regular lectures, electives such as seminars on the latest developments in Asia and the Asian market and company visits enrich the curriculum.

Dates

 On Request
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